We Recruit top talent, onboard for alignment, and coach for maximum performance.
"Traditional Recruitment 'finds' talent and then it's over to you.
ROC™ finds talent, plugs them in, and turns the switch on."
- Aneal Birdi, Founder & CEO
What is ROC™
ROC™ is our performance led recruitment system: Recruit, Onboard, Coach. We don't just help you hire people who are great on paper, we build that structure that helps them deliver in your business, fast.Â
Most companies put all the pressure on "getting the hire right", then do very little between the offer accepted and their probation period end date. That's where momentum gets lost.Â
ROC™ fills the role, then fills the gap to performance in 90 days.Â
Here’s why ROC™ wins:Â
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Onboarding built in 4 weeks using a proven strategy that extracts everything we need to build it from your team
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A knowledge, skill & behaviour scorecard aligned to the job description so gaps show up early
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Weekly coaching in the first 90 days to close those gaps fast, help hires find their feet and start delivering
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Recruit top talent across various industries and seniorities (from graduate to CEO)
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Continuous onboarding improvement with every hire so ROI per hire increases over time
"The power of coaching ensures people pull in the same direction, even if your mission means something different to each person."
- Aneal Birdi, Founder & CEO
ROC™ Timeline
A repeatable path from offer to performance, designed to increase ROI per hire and reduce reliance on key man dependencies or paying over the odds for skills that can be developed.Â
Service Models
ROC™ Sprint
For one critical hire. We take a single role from search, to offer accepted, to day 90 performance.
Recruit
- Role scoping aligned to what you need
- Screening built around who they are, not just what’s on a CV
- Structured interviews + scorecards for consistent decision-making
- 2-minute video shortlist so you can meet candidates before scheduling interviewsÂ
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Onboard
- A complete onboarding programme built around KSB: Knowledge, Skills, Behaviours
- Day 30 scoring built into onboarding so gaps surface early
- Clear 30/60/90 plan that makes expectations obvious for the hire and the manager
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Coach
- Weekly coaching to turn gaps into capability
- Coaching tailored to level:
- Delivery coaching (execution, stakeholder management, ways of working)
- Leadership coaching (managing people, communication, influence)
- Strategic coaching (direction, decisions, alignment, impact)
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ROC™ Growth Partnership
A renewable partnership that keeps you hiring ready and performance ready, so growth doesn’t stall when a key person leaves or hiring ramps up.
This isn’t a “recruitment retainer.” It’s our people performance system that compounds: every hire improves the onboarding, the coaching, and the way you recruit and impacts all staff, not just the new ones.Â
Hiring Cycle
So you’re not scrambling when you need talent.
- Employer brand & role messaging that attracts the right people
- Talent pool built for the roles you hire repeatedly
- Video shortlisting to speed up decisions
- Interview training + scoring structure for hiring managers
- Continuous role refresh as your business evolves (roles stay relevant)
Performance Cycle
So new starters turn into contributors quickly and managers stop firefighting.
- Onboarding programmes built and improved over time (KSB framework)
- Scoring + feedback loop embedded into how you manage performance
- Weekly coaching for active new hires (and targeted coaching where needed)
- Coaching across strategy, leadership, and delivery
- Day 90 review process becomes standard; clear, fair, consistent
